Rosetta Stone believes that anyone at any age can learn to speak a new language as naturally as they learnt their first. Results from a Rosetta Stone survey in the UK revealed that six in ten respondents think that languages are not given enough significance in education, with almost 75% of people admitting they regret not placing more importance on language learning when they were younger.
Giving pupils the opportunity to explore a language when they are young will not only increase the understanding of other cultures, but also open the door to new opportunities when older.
The recent CfBT Language Trends study 2013/14 reveals that there is still a great deal to be done to convince school leaders, parents and pupils themselves of the value of languages. Particularly with the new National Curriculum which will come into force in September 2014, making a language offering compulsory in primary schools.
What is the #languages4schools Year 2 project?
It all started in 2013. Back then the #languages4schools project was initiated for secondary schools in its first year. Schools in 5 UK cities were invited to participate in a competition sending in the reason why their school should win free 1-year language-learning licences for 30 of their students.
In occasion of the European Day of Languages, 10 schools throughout the UK were chosen by a Rosetta Stone jury and the ambassador of the project Gary Lineker, who commented: “According to a Rosetta Stone survey over a fifth (21%) of Brits who speak a second language say that it has allowed them to further their career. Investing in the skill set of young people today, will increase their understanding of other cultures, but will also open doors to new opportunities. Young people will be employers and employees of tomorrow who will bridge cultural differences – thanks to their language skills and cultural understanding.”
The winning schools were excited to have free access for a year to all languages in the Rosetta Stone language-learning learning programme.
Hana Flynn, MFL teacher at the Haverstock School in London pointed out: “Pupils love the concept and it really engages them. The variety of languages is fantastic for a multilingual learning community such as ours.”
The above results inspired us to support primary schools this year in light of the new Curriculum changes. We are also proud to announce our partner for this year’s competition, the Speak to the Future campaign team, working relentlessly to inspire stakeholders in education and increase the interest for foreign languages on all levels.
Together we call out to London based primary schools and invite all to participate in our #languages4schools Year 2 campaign to be 1 of the 5 winners of a yearlong free access to Rosetta Stone language-learning in the language of choice for 30 pupils in each school.
What are the criteria for primary schools to take part?
- The primary school proves through in-school and extracurricular activities that other cultures, customs and languages are fostered and cultural understanding is nourished at the school.
- The primary school is used to employ communication tools like Social Media.
- A dedicated teacher at the primary school is in charge of language provision and all language related initiatives.
- The primary school will hand in a short paragraph highlighting why their pupils should benefit from a free one-year Rosetta Stone access. The jury will judge based on following criteria
- Creativity of the contribution (min 200 words): Catchy title, good presentation of the school and examples that underpin the interest in languages of staff and pupils, creative, but realistic examples how Rosetta Stone, or language-learning in general can become part of the school’s curriculum.
- Bonus: Availability of an image / video (min 300 dpi): An image of your school, a language or cultural event, or from a school trip abroad etc.
All schools enter their details here until Friday, November 28, 2014. The free access to Rosetta Stone will be provided from December 2014 for a full year. Implementation will be supported by the Rosetta Stone Success Team.